Basketball as a means for social inclusion
What is One Team?
One Team, Euroleague Basketball's corporate social responsibility (CSR) program, supported by Turkish Airlines as the One Team Founding Patron and with the collaboration of Special Olympics as Proud Partner, uses basketball to achieve real social impact in our communities.
Euroleague Basketball and its clubs have developed this program under the theme of "community integration" that actively addresses targets of the United Nations Sustainable Development Goal 10 on Reduced Inequalities. Each participating club develops a specific One Team project tailored to its own community needs to benefit groups in danger of social exclusion. Since its founding in 2012, the One Team program has reached already directly and indirectly more than 24,000 participants through its various team projects.
COLLABORATION WITH THE EUROLEAGUE
The ‘One Team’ Juvenile Detention Centre project
The ‘One Team’ program is held on a regular basis at the Catalonia Juvenile Detention Centre, through putting on socio-sporting basketball sessions using the ‘One Team’ and SportNet methodology. This project is in addition to the initiatives that the Barça Foundation carries out with detained individuals in order to smooth their reinsertion into society, in conjunction with the Generalitat of Catalonia’s Department of Justice.
