Basketball as a means for social inclusion
What is One Team?
One Team, Euroleague Basketball's corporate social responsibility (CSR) program, supported by Turkish Airlines as the One Team Founding Patron and with the collaboration of Special Olympics as Proud Partner, uses basketball to achieve real social impact in our communities. Euroleague Basketball and its clubs have developed this program under the theme of "community integration" that actively addresses targets of the United Nations Sustainable Development Goal 10 on Reduced Inequalities. Each participating club develops a specific One Team project tailored to its own community needs to benefit groups in danger of social exclusion. Since its founding in 2012, the One Team program has reached already directly and indirectly more than 24,000 participants through its various team projects.
Collaboration with the Euroleague
Barça and the Foundation, together for the reintegration of young inmates
One Team is the basketball Euroleague social project through which the Barça Foundation links its first basketball team with the juvenile penitentiary centre. Players from the FC Barcelona first team Oriol Paulí and Oscar da Silva have taken part in the One Team youth reintegration project promoted by the basketball Euroleague in collaboration with the Barça Foundation, which takes place at the Juvenile Penitentiary centre in La Roca del Vallès.
The project uses the socio-educational methodology of the Foundation applied to basketball to work on several values that favour the reintegration of these young people into society.